TYPOGRAPHY
Fonts that give our brand a distinct voice
Our carefully selected typefaces not only enhance recognition but also convey our brand’s professionalism, innovation, and approachability.
Beyond words
Typography is more than the arrangement of letters; it’s the tone of our voice, shaping how our brand speaks to the world. At Walker & Dunlop, the interplay between serif and sans serif fonts reflects our unique story — where tradition meets innovation.
Our headline font, a classic serif, embodies sophistication and heritage. It speaks to the foundation of trust we’ve built over the years, grounding us in our rich history. In contrast, our body copy uses a clean, modern sans serif font — symbolizing our forward momentum and technological evolution. This balance between the two mirrors who we are: a company deeply rooted in expertise, yet agile and future-focused.
Together, these typefaces ensure that every word, whether on a webpage or in a presentation, feels intentional and aligned with our brand identity — conveying professionalism, clarity, and a sense of purpose.
Primary
Aa
Bauer BODONI STD
Family
Bauer BODONI STD BOLD
Bauer BODONI STD regular
Bauer BODONI STD BOLD italic
Bauer BODONI STD Italic
characters
ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz1234567890±!@#$%^&*()
Aa
Brandon Grotesque
Family
Brandon Grotesque BOLD
Brandon Grotesque Medium
Brandon Grotesque regular
Brandon Grotesque Light
characters
ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz1234567890±!@#$%^&*()
WEB
Aa
Libre Bodoni
Family
Libre BODONI BOLD
Libre BODONI semi bold
Libre BODONI medium
Libre BODONI regular
characters
ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz1234567890±!@#$%^&*()
Aa
Brandon Grotesque
Family
Brandon Grotesque BOLD
Brandon Grotesque Medium
Brandon Grotesque regular
Brandon Grotesque Light
characters
ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz1234567890±!@#$%^&*()
MICROSOFT AND EMAIL FONTS FOR W&D EMPLOYEES
Aa
Times New Roman
Family
Times New roman BOLD
Times New roman Regular
Times New roman Bold italic
Times New roman Italic
characters
ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz1234567890±!@#$%^&*()
Aa
Helvetica
Family
Helvetica BOLD
Helvetica Medium
Helvetica Light
characters
ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz1234567890±!@#$%^&*()
Typography Example
Header title
Sub-Header
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.
URL FORMATTING
The URL for Walker & Dunlop should adhere to the following guidelines:
- Use title case for WalkerDunlop.com
- Do not add www. before the URL
- Use the light blue color unless it causes a design or budgetary concern
- Brandon Grotesque Medium should be used for the font
- The tracking should be set to 0
WalkerDunlop.com